When creating a seamless value chain, it is essential to focus on the customer. However, information, data, and processes are key when planning the complex merger of processes, technologies, and culture. Additionally, a successful value chain recognizes that partners, vendors, suppliers, and employees play a vital role to ensure that customer values are both recognized and realized.
business to business marketing scm
dramatic change in how business has to be conducted. The customer's experience with your product, services and you is now of paramount importance to your customer retention and continuing revenue growth. If extending your value chain isn't seamless and you don't recognize that your partners, vendors/suppliers and employees play a vital role in making sure that customer value is both recognized and realized, then, you're done. On the other hand, if you work with those partners, employees and vendors to